We planted The Monolith outside of Current Nostalgia to act as a magnet to the front door. Bright and colorful visuals were a beacon, drawing crowds towards the entrance. Here, guests discovered a new frontier of retail interaction—controlling detailed 3D models touch-free. Each of these models represented a featured item from the store. By simply rotating their hands, customers could rotate the models, and with a swipe left or right, they could effortlessly shuffle through the carousel.
We replaced the traditional welcome mat with an interactive floor projection inviting guests to play with a constellation of circular particles.
A TV mounted on the back wall became a VHS STYLE mirror with customers taking selfies, their faces framed with the Current Nostalgia logo—creating instant keepsake of their journey into Current Nostalgia.